Our Company

Sardinian Places is part of Serenity Holidays, a privately owned, independent holiday company also offering a number of other destinations, including The Gambia and Corsica.

Serenity Holidays was set up in the late 1980s by Stephen and initially offered just flights and holidays to The Gambia in West Africa. The Gambia continued to be the main area of specialism for Serenity until 2003 with the acquisition of Sussex based tour operator, Holiday Places. This then added a range of European destinations to the company, including mainland France and the island of Corsica.

In recent years a mix of further acquisitions and organic growth has seen the introduction of Cape Verde, Senegal and Sardinia to the Serenity Holidays portfolio.

All of our specialist holidays offer excellent value and choice. We are an independent company where emphasis is very much on quality and service.

Today Serenity Holidays employs around 70 staff in the UK at our offices in Fareham, Hampshire. Whilst we are still independently owned, Stephen and Sandra have stepped back from the day to day running of the company. Our Managing Director, Chris Ayling, now oversees the daily operation of the business in the UK and in our overseas areas.

In the autumn of 2007, Serenity Holidays success was recognised by the Travel Trade Gazette being voted Travel Company of the Year for 2007. A couple of months later we were recognised as the runner up in Sunday Times Travel Magazine “Best Tour Operator” awards.

We are a UK-based tour operator specialising in quality holidays to Sardinia. The properties we feature are all hand-picked by our UK Product team and our resort staff in Sardinia. We feature a range of accommodation from villas and residences to hotels.


Why choose your Sardinia holiday with us?

  • Over 37 years' experience in travel
  • First-hand knowledge of the island
  • Specialist UK and Resort team
  • Free cots and high chairs
  • Superior Service
  • Hand-picked quality properties
  • Competitive pricing
  • Flexible


We believe that a great team is key to delivering the best experience to our customers, and look for people who share in our passion for providing them with excellent holidays and customer service.

We always welcome applications and CVs for office-based positions, and would particularly like to hear from you if you already have experience in the travel industry.  Our offices are based in Fareham, Hampshire and are just off of junction 9 of the M27.

Please visit our parent site Serenity Holidays to view our current vacancies and send your CV.